Later this year when the $16,495 2016 Scion iA reaches dealer floors it will include collision avoidance as standard equipment.
Scion VP Doug Murtha said at a recent press conference “We looked at that feature, and said we’re in,” he believes the feature has value that resonates with the target demographic.
The system is a carry over from Mazda, its the same Conti Temic infrared radar technology used on the Mazda 2 and CX-3 crossover. The system scans the road ahead, albeit at speeds below 18 mph (28 kmh), if it "sees" and object in the iA's path and the driver hasn't responded by hitting the brakes it will first chime at you, then flash at you before finally taking charge and applying the brakes if you haven't already.
You'll get a chance to try it for yourself come September 1st when the initial batch of iA's are expected at dealerships.