[AllTheSedan]

http://www.autonews.com/article/201...-strategy-benefits-dealers-but-also-has-risks

SAN FRANCISCO -- Henry Ford would have liked Scion's approach to selling cars: Buyers can have any feature they want as long as it's standard.

I don't suppose someone can clarify this single trim system to me? Do all cars just come with every standard option?

 

[Lando]

http://www.autonews.com/article/201...-strategy-benefits-dealers-but-also-has-risks



I don't suppose someone can clarify this single trim system to me? Do all cars just come with every standard option?

Basically yes. There are no options. You can choose if you'd like automatic or manual, but that's it. It helps keep the price down.

 

[scionic]

One downside is no optional sunroof, something the youth they're targeting will dislike.

 

[AllTheSedan]

There's no option to just pay a bit more for a sun roof? That is unfortunate. At least it takes the guesswork out of adding up the additional costs of various options and making sure it fits within my budget.

 

[Moe]

There's no option to just pay a bit more for a sun roof? That is unfortunate. At least it takes the guesswork out of adding up the additional costs of various options and making sure it fits within my budget.

But even if a sunroof was optional the impact it would have on your budget would be minimal, it would be like taking a couple more trips to starbucks a month.

 

[Lando]

I think that the costs saved by not having any differences to account for in the production process keeps the price way down. Adding any options would harm that cost saving strategy.

 

[scionic]

I think a sunroof can work just that they might be using it to push people to a Mazda 3 if they want extra's like that.

 

[Lando]

You really think that people would change vehicles just because they want a sunroof?

And besides, Scion has no intention of pushing people to the Mazda 3.

 

[scionic]

You really think that people would change vehicles just because they want a sunroof?

And besides, Scion has no intention of pushing people to the Mazda 3.

As one of many things, yeah. But it's not the only reasons. The iA with anything more with the iA and Mazda 3 is price at... will put the iA more into Mazda 3 pricing territory.

 

[Lando]

I think that Scion consumers are people who are willing to take the vehicle with its features and at its affordable price as a whole package. If you want more, go spend more money on something else.

 

[IHazCheeseburger]

The affordable single trim price for the Scion iA will give me a bit of budget wiggle room to spend on a few extra things like seat covers, floor mats, etc. I think it's a great idea that other manufacturers should follow.

 

[Moe]

The affordable single trim price for the Scion iA will give me a bit of budget wiggle room to spend on a few extra things like seat covers, floor mats, etc. I think it's a great idea that other manufacturers should follow.

When it comes to floor mats, I hope weather tech comes to market with their mats in good timing. This is going to be one of the higher volume Scion's around so it should be something they jump on and soon.

 

[Lando]

I would think the ones for the Mazda2 would fit the iA. You can probably already buy them right now.

 

[IHazCheeseburger]

You should probably double check with weather tech about any potential sizing issues if you're going to go with the Mazda2 mats.

 

[scionic]

Should be much of a problem, i doubt there's anything they would change from the 2's footwell to the iA.

 

[Lando]

Should be much of a problem, i doubt there's anything they would change from the 2's footwell to the iA.

Exactly. Check to make sure, but I would bet that the Mazda2 ones will fit perfectly.

 

[scionic]

Exactly. Check to make sure, but I would bet that the Mazda2 ones will fit perfectly.

Yeah, if any differences it will be minimal, doubt it will be anything of concern.

 

[Lando]

Just curious what the options are for the Mazda2. I wonder if any of those things would be available for purchase that you could install into the iA later.

 

[Catfish Hunter]

We test drove an iA automatic today. It came off the truck at noon and by 1:00 they had already installed pin stripes. I'm not sure how many other dealer installed "options" are going to be mandatory. If the price is raised too high, I am just obstinate enough to wait for one at another dealer. They will call with a price quote tomorrow.

 

[Lando]

So they just put pinstripes on it right out the gate, and are now charging more because of that? That seems a little slimy.